"Achieve. Accomplish. Amaze."


Across Asia Assist (AAA) was founded with a simple purpose in mind – to bring assistance to the customer’s doorstep, or shall we say it in today’s lingo, to provide assistance at the stroke of a key.

AAA didn’t start from scratch. The co-founders have over 10+ years of experience in the assistance industry. They started with a passion to serve and a vision to build better services. They saw the opportunity and with the know-how, they aim to achieve seamless efficiency and ensure customized solutions for the customers.

In this technological era, customer demands, and business operations are changing dramatically. The digital revolution has altered conceptions of time and distance. At AAA, it is our aim to be the industry’s number one choice for an assistance provider, applying advanced technology without compromising human interaction and at the same time, continuously learn and improvise based on customer feedback.

Gearing towards being an emergency assistance provider, AAA is responsible to ensure optimum response performance, resource availability and top service quality to its members. With this objective in mind, AAA has invested in its own fleet of ground ambulances. AAA now has a fleet of 5 ambulances with a team of highly trained paramedics, operating throughout Peninsular Malaysia and Singapore.

Through our 24×7 contact centre, AAA provides a range of services such as healthcare services, medical assistance, roadside assistance, second medical opinion, and many more.

Our Vision

To be a world-class customer on-boarding solution provider

Our 7 Core Values

The 7 colours and 7 diamonds in our logo represents our 7 core values

Customer Centric
Make a Difference
Embrace Change
Be Remarkable
Unique Culture
Have fun








#Human Interaction

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